Outbound Sales – Deliverables Explained
11 Docs
Service Scope & Inclusions
Last Updated: April 17, 2025When you choose Rovari’s Outbound Sales service, your project fee includes any 6 of the following 10 deliverables. These services are designed to help you build, launch, and scale a structured outbound system that generates qualified leads and converts them into pipeline opportunities. You can add additional deliverables to your scope at a small extension...
Performance Tracking & Optimization Guidance
Last Updated: April 17, 2025Outbound isn’t just about launching campaigns — it’s about improving them over time. We help you track key metrics like open rates, reply rates, meetings booked, and conversion to opportunity. Based on this data, we provide actionable recommendations for what to tweak in your copy, cadence, targeting, or CRM structure to boost your results week...
Sales Follow-Up Sequences and Automation
Last Updated: April 17, 2025We help you create automated follow-up sequences for leads who don’t respond initially. These can include additional email touchpoints, LinkedIn nudges, or even cold call attempts. Our goal is to increase the number of conversations you’re having without relying on manual chasing, while keeping your messaging consistent and value-driven.
Qualification Framework Design (e.g. BANT, MEDDIC)
Last Updated: April 17, 2025Not all leads are worth pursuing. We help you implement a qualification framework (such as BANT, MEDDIC, or CHAMP) to assess whether a prospect is truly a fit for your product. These frameworks help your team ask the right questions, prioritize high-value leads, and reduce time wasted on low-potential conversations.
Cold Call Script Development & Objection Handling
Last Updated: April 17, 2025If cold calling is part of your strategy, we help you write compelling cold call scripts that grab attention and drive conversations. We also provide objection-handling responses for common challenges (e.g. “Not interested,” “Too expensive,” “Send more info”), so your team feels more confident in live calls. This training improves confidence and call effectiveness across...
Outbound Sales Funnel Design & Automation
Last Updated: April 17, 2025We work with you to create a repeatable outbound sales funnel — from lead sourcing to meeting booking. This includes designing each stage of the funnel (e.g. prospecting → outreach → response → qualification → handoff), setting conversion goals, and identifying points where automation tools can reduce manual effort. A clear funnel ensures consistency in...
CRM Setup for Outbound Sales Tracking
Last Updated: April 17, 2025To manage your outbound process at scale, we help you configure your CRM (e.g. HubSpot, Pipedrive, Salesforce) for outbound tracking. This includes setting up custom pipelines, lead statuses, task automation, and follow-up reminders. A well-structured CRM keeps your team organized, ensures no lead slips through the cracks, and gives you visibility into what’s working at...
LinkedIn Outreach Strategy & Scripts
Last Updated: April 17, 2025LinkedIn can be a powerful channel for B2B sales when used strategically. We provide you with a complete playbook for outreach, including connection request messages, follow-up sequences, and comment/engagement strategies that build familiarity. We also offer tips on optimizing your LinkedIn profile for credibility and lead conversion, ensuring that your outreach stands out in a...
Cold Email Campaign Setup & Outreach Messaging
Last Updated: April 17, 2025We help you set up cold email campaigns that are personalized, compliant, and effective. This includes building email sequences, writing subject lines and body copy, setting up automated sending tools (e.g. Instantly, Smartlead, Apollo), and defining timing and follow-up rules. You’ll also receive copywriting templates and message variations based on different buyer personas or industries,...
Prospect List Building and Segmentation
Last Updated: April 17, 2025We guide you in building a high-quality list of potential leads using your ICP and persona profiles. This includes identifying relevant companies, collecting verified contact information, and segmenting the list by industry, role, location, or buying stage. This segmentation allows for more personalized messaging and better engagement when your outreach campaigns begin.
ICP (Ideal Customer Profile) and Buyer Persona Definition
Last Updated: April 17, 2025We help you define your Ideal Customer Profile (ICP) — a detailed description of the type of company or customer that’s most likely to benefit from your product or service. Alongside this, we create buyer personas that describe the individual decision-makers within those companies, including their pain points, job roles, buying triggers, and objections. This...