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SEO & Content Growth – Deliverables Explained

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Service Scope & Inclusions – SEO & Content Growth

Last Updated: April 16, 2025

When you choose Rovari’s SEO & Content Growth service, your project fee includes any 6 of the following 10 deliverables. Each of these services is designed to strengthen your organic visibility, improve your rankings, and drive sustained inbound traffic. You can also include additional deliverables at a small extension cost.

Metadata & Image Optimization Across Your Site

Last Updated: April 16, 2025

Metadata includes page titles, meta descriptions, image alt texts, and file names — all of which affect your site’s SEO performance. We review and optimize metadata across your pages and media files to improve indexing and relevance. We also compress and optimize image file sizes to improve site speed, which directly affects both SEO rankings...

Local SEO Setup (e.g. Google My Business, Citations)

Last Updated: April 16, 2025

If your business targets a specific region or city, Local SEO helps you show up in “near me” and location-based searches. We help you optimize your Google My Business profile, create or update local citations, and ensure consistency in your business information across platforms. This improves your chances of appearing in local search packs and...

SEO Performance Reporting & Dashboards

Last Updated: April 16, 2025

Tracking your progress is essential to understanding the impact of your SEO efforts. We set up or improve your SEO dashboards using tools like Google Analytics, Google Search Console, and Looker Studio. These dashboards include metrics such as organic traffic, keyword rankings, bounce rate, page performance, and conversion tracking. Our goal is to give you...

Link-Building Strategy & Outreach Planning

Last Updated: April 16, 2025

Backlinks are a key factor in improving domain authority and search engine trust. We help you define a link-building strategy that’s relevant to your niche and sustainable over time. This includes identifying potential sources for backlinks such as industry directories, publications, blogs, and partner websites. We also provide guidance on how to reach out for...

Content Optimization for Existing Pages

Last Updated: April 16, 2025

Many websites have content that’s outdated, under-optimized, or not aligned with the keywords people are searching for. We identify those pages and rewrite, restructure, or enhance them with stronger keywords, better metadata, improved formatting, and updated calls-to-action. This process helps boost the ranking and performance of pages that may already have some search visibility or...

SEO-Driven Blog/Article Planning

Last Updated: April 16, 2025

A strategic content plan built around SEO goals helps you attract and engage your ideal audience consistently. We create a list of blog or article topics that are designed to rank for relevant keywords while addressing the needs and questions of your target users. This plan includes headline ideas, focus keywords, content goals, and publishing...

On-Page SEO Optimization

Last Updated: April 16, 2025

  On-page SEO ensures that each page on your website is structured and written in a way that both search engines and human users can understand. This includes optimizing title tags, meta descriptions, header tags (H1s, H2s), keyword placement, and internal linking. It also involves refining the page’s readability, mobile responsiveness, and load speed. By...

Keyword Research & Competitor Analysis

Last Updated: April 16, 2025

When you choose Rovari’s SEO & Content Growth service, your project fee includes any 6 of the following 10 deliverables. Each of these services is designed to strengthen your organic visibility, improve your rankings, and drive sustained inbound traffic. You can also include additional deliverables at a small extension cost.

Internal Linking Strategy

Last Updated: April 16, 2025

Internal links help search engines understand the relationship between different pages on your site, while also improving navigation for users. We design a strategy to ensure that your most valuable pages are easily accessible and benefit from link equity. This includes mapping your current content structure, identifying orphan pages, and developing a system to interlink...

Technical SEO Audit & Recommendations

Last Updated: April 16, 2025

  This involves a thorough audit of the technical infrastructure of your website. We examine how easily search engine bots can crawl and index your site, looking at elements like site architecture, broken links, redirect chains, XML sitemaps, page speed, mobile-friendliness, schema markup, and security protocols (like HTTPS). After the audit, we provide a prioritized...

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